SEO Clayroom

Search engine optimization is the most valuable digital strategy for businesses with a long-term view. Google and Facebook advertising can provide quick results, but search optimization is the more sustainable solution in the long term.

Through Webstr's SEO consultants, we have many satisfied customers who have increased their business profit with our help. At Webstr, the customer's needs are always in focus, and our search engine consultants work hard to ensure that you as a customer get the best results with your digital marketing. Want to know more about what a search engine consultant does?

Check it out here: SEO consultant

"Search Engine Optimization", or SEO in English, is an abbreviation. Search engines like Google are examples of a "Search Engine" where you can find answers to questions. Through "Optimization", a website is updated so that it contains relevant keywords, is readable and easy to understand. SEO has a strong technical foundation. In Sweden, we often use the term SEO, but it is also known as "search engine optimization", "search optimization" or "keyword optimization". If you want to read more about this, click here: 

Search engine optimization

Our SEO specialist starts the search engine optimization with a comprehensive analysis covering keyword analysis, market analysis and competition analysis, based on your web presence and your business. We collect as much data as possible to ensure success. This is to have as much data as possible before we move on to the next step. The analysis also continues during the contract period in order to continuously find new opportunities for improvement.

The SEO analysis processes new data such as keyword analysis, search volumes, traffic potential and more. This data is sorted based on business and landing page relevance. The analysis is a crucial part of the work with search engine optimization.

Read more about SEO analysis here: SEO Analysis

Through On Page SEO, it is ensured that the results from the SEO analysis are realized on the website. This means that the keywords are placed on appropriate subpages and that the page's content is adapted to achieve increased relevance for search engines. On Page SEO is a critical part of search engine optimization.

Read more about On Page SEO here: On Page SEO

We take the example of an e-commerce that sells clothes, Coolastekladbutiken.se, with a special url for men's clothes, Coolastekladbutiken.se/herrkläder. On this page, all associated keywords for menswear should be included.

"Men's clothing" is the important keyword we have chosen to increase searchability. It must be represented in the SEO title, the meta description, the H1-H3 tags and in the body of the page. For optimal effect, it should also be included in alt tags for the images used on the page.

Technical SEO is a necessary part of the work to optimize a website and improve the user experience. This means working with solutions for broken links and 404 codes, as well as making sure javascript files are as efficient as possible. In addition, technical SEO also includes the optimization of media files such as high-resolution images and videos, to ensure a fast loading time for the website.

Read more on Technical SEO here: Technical SEO

A website's strength is measured by search engines such as Google using various factors. In addition to On page SEO, the most important thing is the amount of links your website gets. The links show the search engines that your website is useful and worth linking to, which is an important indicator of website quality. By getting links from other websites, you increase your website's visibility and increase its value in search results. The more links you have, the higher your search results will be. This increases your chances of reaching a larger audience and getting more visitors to your website.

Here you can read more about link strategy: link strategy

When it comes to the price of search engine optimization, there are big differences from industry to industry. As a small tailor in a smaller town, you can expect to get cheaper SEO help. However, if you want to rank a website to compete with big players in a highly competitive industry, the price increases significantly. The price of search engine optimization is also affected by the speed you want to rank. The faster you want to see results, the higher the cost you have to count on. To get the most accurate pricing possible, it is always best to contact us for a free consultation. We will go through your situation and what is required for your search engine optimization and will be able to give you a more detailed estimate of the price.

So the answer to the price question can be answered with two questions.

1. How much are your competitors investing in search engine optimization?  
2. How quickly do you want to see results?

The price for search engine optimization includes a detailed keyword research, market study and competitor review. We carefully examine your website to identify opportunities for improvement for appropriate keywords. At the same time, if you use wordpress as your website platform, we offer to carry out the search engine optimization at no extra cost.

To ensure our customers are in control of what happens on their website, we also include SEO tags to measure conversions. This service element is included at no extra cost to the customer.

Have you connected your account to Google Analytics or Google Search Console, you must invite us as administrators. We will help you, free of charge, to link the website to the tools if it is not already linked. We always strive for a quick and smooth start at Webstr web agency.

When we have a signed contract, we will start the work. We believe that the SEO analysis will be ready within two weeks. Sometimes even faster.

Working with keyword optimization can be challenging, but it's also very rewarding when you start seeing results. Although it takes time, it is important to understand that this is a long-term process and to be patient. You can already start to see an increase in your ranking after a couple of months, but full position (1-5) usually takes longer (6-12 months) to reach. This depends on the industry you are active in and the package you have chosen to agree to. Also, the more you put into achieving your goals, the faster you can expect to see results.

The optimization is followed up via reports that show its development. Follow-up meetings can take place in person, via video or telephone.

Sweden's Best SEO Agency is honest and straightforward with its customers, an SEO company that always goes the extra mile. Regardless of the size of the chosen package, there must always be evidence of good results for the customer. No matter which web agency, SEO agency or digital marketing agency the SEO professionals work for.

Kungsbacka is home to our head office, but we are a digital business that offers our services all over Sweden. We have had and still have customers in several Swedish cities.