SEO Gothenburg

For companies that think long term, search engine optimization is the most profitable digital strategy. While paid forms of advertising such as Google advertising and Facebook advertising can provide quick results, in the long run search optimization is much more beneficial.

Webstr's search engine consultants have helped our clients increase their revenue by improving their search optimization. At Webstr, the customer's best interests are the most important thing and our consultants work hard to help you achieve good results with your digital marketing. Want to know more about what a search engine consultant does?

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Search engine optimization

Webstr's SEO Specialists begin the work of search engine optimization through a comprehensive analysis that includes keyword analysis, market analysis, competitive analysis and search engine analysis. This is done to collect as much data as possible about your website and business before we move on to the next step. The analysis also continues during the contract period in order to continuously find new opportunities for improvement.

After an SEO analysis, such as keyword analysis, search volume analysis and traffic potential analysis, all new data is sorted according to the business of the company and the relevance of landing pages. The analysis is one of the most important steps in the work with search engine optimization.

Read more about SEO analysis here: SEO Analysis

After conducting an SEO analysis, the next step is to implement the data on the website. This is called On Page SEO. On Page SEO is dependent on data from the SEO analysis. The keywords are already sorted according to which subpages they should belong to.

Read more about On Page SEO here: On Page SEO

For example, if we have an e-commerce that sells clothes with the address coolastekladbutiken.se, there is a special URL for men's clothes, coolastekladbutiken.se/herrkläder. There, all keywords associated with menswear must be included in that group category. We choose the search term "men's clothing" as our keyword. Then that keyword should be included in the SEO title, meta description, H tags such as H1, H2, H3 as well as in the body text, and if possible also in alt tags for images used on the page.

One aspect of technical SEO is making sure the website is easy to navigate and easy to index for the search engines. This may involve working with things like sitemaps and robots.txt files to help search engines index the site. Technical SEO is also about making sure the website is mobile friendly and meets the technical requirements to rank high in searches.

Read more on Technical SEO here: Technical SEO

Search engines like Google use various factors to identify the strength of a website. In addition to On page SEO, it is important that the website gets links to it. This signals to the search engines that the site is popular because many people write about it and refer to it. This can increase the site's value in search results and thus increase its ranking positions.

Here you can read more about link strategy: link strategy

The price of search engine optimization differs enormously from industry to industry. For example, if you are a tailor in a small town, you can get help with SEO for a small amount per month. But if you want to rank up a website to compete with big players where competition is high, the cost increases significantly. It also depends on whether you want to speed up your ranking with larger packages. As all entrepreneurs know, the faster you get results with your keyword optimization, the faster you reach good ROI (Return of investment). Therefore, it is always easiest to contact us for a free consultation. Then we will go through with you what conditions are required and we will be able to better estimate how the work should be laid out. Then we can give you the right price. 

So the answer to the price question can be answered with two questions.

1. How much are your competitors investing in search engine optimization?  
2. How quickly do you want to see results?

The price for SEO optimization includes keyword analysis, market analysis and competition analysis. We carefully examine your website to find opportunities for relevant keywords. If you use WordPress, we offer to implement this on your website at no extra cost. It is important to us that our customers have full control over what happens on their websites. Therefore, we also install tags to measure conversions (when a visitor fills in a form or buys something from you as a customer). Here, too, we offer this as part of our SEO optimization at no extra cost.

To get as much information as possible about how your website performs in the search engines, we recommend using tools such as Google Analytics and Google Search Console. This way you get a complete picture of how your website is performing and what needs improvement. We at Webstr web agency help you connect your tools at no extra cost.

When we have a signed agreement, we start our work immediately. We estimate that the SEO Analysis should be ready within 2 weeks, sometimes even earlier.

Even if the work with keyword optimization is long-term, you can already see an improvement in ranking positions after a couple of months. Achieving full results (ranking position between 1-5) can take longer, usually 6-12 months depending on the industry and the scope of the chosen keyword optimization package.

Follow-up of keyword optimization takes place by showing how the work develops in reports. Follow-up also takes place via physical meetings, video meetings or telephone.

At "Sweden's Best SEO Agency" you are open and honest with your customers. We are a digital marketing agency that always strives to go the extra mile, regardless of the size of the package our clients choose. As one of Sweden's leading SEO experts, you can always count on good results from us.

Our head office is located in Kungsbacka, but we are able to offer our services to the whole country thanks to our digital working method. We have past or present customers in a number of cities around Sweden.