SEO Norrköping

For companies that wish to increase their online presence in the long term with digital strategies, search engine optimization is the best choice. Other paid forms of advertising such as Google advertising and Facebook advertising can provide quick results, but in the long run they are much more costly than search optimization.

By using the services of Webstr's SEO consultants, our customers have seen an increase in their turnover through improved search optimization. At Webstr, the customer's best interests are the most important thing and our consultants do everything they can to help you achieve good results with your digital marketing. Do you want to know more about what a search engine consultant does and how we can help increase your company's turnover?

Check it out here: SEO consultant

SEO is a strategy to increase the visibility and ranking of a website on search engines like Google. It is about using appropriate keywords, making the website easy to navigate and easy to read for users. In Sweden, it is common to use the term SEO, but it can also be called "search engine optimization" or "keyword optimization". To learn more about this, we recommend clicking here: 

Search engine optimization

Webstr's team of SEO experts begins the process of search engine optimization with a comprehensive search engine analysis that includes keyword analysis, market analysis and competitive analysis. This is based on your website and business to gather as much data as possible before we proceed to the next step. The analysis also continues during the contract period in order to continuously find new opportunities for improvement.

After an SEO analysis, all new information is processed, including keywords, search volumes, traffic potential and more, to identify relevant aspects for the business and landing pages. The analysis is a necessary part of the work with search engine optimization (SEO). 

Read more about SEO analysis here: SEO Analysis

After an SEO analysis, the next step is to implement the data on the website, this is called On Page SEO. On Page SEO is dependent on data from the SEO analysis. The keywords are already sorted according to which subpages they should belong to. 

Read more about On Page SEO here: On Page SEO

As an example, if we have an e-commerce that sells clothes with the address coolastekladbutiken.se, there is a separate URL for men's clothes, coolastekladbutiken.se/herrkläder.

There, all keywords associated with menswear must be included in that group category. We choose the search term "men's clothing" as the keyword.

Then the keyword must be included in the SEO title, meta description, H-tags such as H1, H2, H3 as well as in the body text and preferably also 16.

As an example, if we have an e-commerce that sells clothes and has the address coolastekladbutiken.se, there is a separate URL for men's clothing with the address coolastekladbutiken.se/herrklader.

There, all keywords associated with menswear must be included in that group category. We choose the search term "men's clothing" as the keyword.

Then the keyword must be included in the SEO title, meta description, H tags such as H1, H2, H3 as well as in the body text and preferably also in alt tags that belong to the images to be used on the page. One in alt tags for images that are used on the side.

Technical SEO is important to ensure that a website is as search engine friendly as possible and is an important part of the work to optimize a website. This involves fixing problems with broken links and 404 error codes, handling heavy javascript files and high-resolution media, and ensuring that the site is easy to navigate and easy to index for search engines.

Read more on Technical SEO here: Technical SEO

In order to increase the ranking in search engines, it is important to work with both On-page SEO and Off-page SEO. On-page SEO is about optimizing the content and techniques of the website, while Off-page SEO is about getting links from other websites to your website. This signals to the search engines that the site is popular and valuable. 

Here you can read more about link strategy: link strategy

The price of search engine optimization can vary greatly depending on the industry and the goals of the website. A small business in a smaller location may need less investment compared to a website competing with large companies in a highly competitive industry. It is also important to consider if you want to increase your ranking quickly with larger packages. The faster you get results with search engine optimization, the faster you reach a good return on investment (ROI). Therefore, it is always best to contact us for a free consultation. We will review your conditions and provide a fair pricing for the work. So the answer to the price question can be answered with two questions:

1. How much are your competitors investing in search engine optimization?  
2. How quickly do you want to see results?

The price for SEO optimization includes keyword analysis, market analysis and competition analysis. We carefully review your website to discover opportunities for relevant keywords. If you use WordPress, we offer to implement this on your website at no extra cost.

It is important to us that our customers have full visibility into what is happening on their websites. Therefore, we also install tags to measure conversions (when a visitor fills in a form or buys something from you as a customer). Here, too, we offer this as part of our SEO optimization at no extra cost.

To get the most out of your digital marketing, it's important to use measurement and analysis tools. If you have already connected Google Analytics and Google Search Console to your website, then invite us as administrators. Otherwise, we will help you connect them at no extra cost. At Webstr web agency, we take care of this quickly and easily.

After the agreement is signed, we start immediately with carrying out an SEO Analysis. We expect it to be ready within 2 weeks, sometimes even sooner.

Keyword optimization is a long-term strategy, but it is possible to see improvements in rankings after just a few months. Achieving a top position between 1-5 can take up to 6-12 months depending on the industry and selected package.

Regular follow-up meetings, whether physical, video or phone calls, give us the opportunity to discuss the results and plan the next steps in the optimization work.

Sweden's Best SEO Agency is a web agency that is always open and honest with its customers, goes the extra mile to achieve the best results. Regardless of which package the customer chooses, we always strive to show good results. As a leading SEO agency, web agency or digital marketing agency, we work as SEO experts to achieve top results.

Our head office is in Kungsbacka, but we offer our services to all of Sweden because we work digitally, we can achieve just as good results without being geographically limited. We have past or present clients in the following cities.